Women Everywhere Stood Up Against A Writer Who Fat-Shamed Nike

Last week, plus-size ladies rejoiced when Nike made a bold move in the athleisure world. In the name of inclusivity, Nike introduced plus-size and para-sport mannequins at its London flagship store and while many were hailing positivity of the retailer’s decision, one particular person was not.

A British journalist for The Telegraph, Tanya Gold, wrote a vocal piece of Nike’s choice. Her piece entitled, Obese Mannequins Are Selling A Dangerous Lie, argues that the “new mannequin is obese, and she is not readying herself for a run in her shiny Nike gear. She cannot run.”

Rude much? This is a huge breakthrough for plus-size women everywhere, who’ve always wanted to hit the gym and not be judged. The Telegraph even had a poll!

The article implies that “fat” people are not keen on being fit and should be ashamed of being fat. To which, Tanya blame Nike’s for normalising this truth. Thankfully, many of these women took to social media to give her an eye-opener and what the new mannequins mean to them.

Seriously, what were they trying to prove by spinning a story on this?

 Besides, being skinny doesn’t mean you’re healthy!

Nike’s move resolved one of the many insecurities big girls face – Is it okay to work out when you’re fat?

For the first time, brands were accommodating to the mass instead of forcing us to a size ZERO.

True that! The plus-size mannequin is a realistic representation of many women and it’s step closer to inclusiveness in the fashion industry. Even though Nike launched the plus-size collection back in 2017, having a plus-size mannequin somehow shows that you’re wanted in the sports store.

Plus, it’s great way of showcasing the outfits in the actual size, as opposed to just imagining what it’ll look like on you. Here’s to hoping that more brands stand up to bullies and embraces all shapes as well as sizes.